MEET DAISY

Hi, I'm Daisy.

A Certified Project Manager with a full-time career, three kids, and a lot going on… just like you.

BY THE NUMBERS

368

Planners sold
on Etsy

4.8★

Star rating

$Millions

In project budgets managed
(the corporate kind)

1,000+

Meetings survived
and still standing

I didn't have a dramatic wake-up moment.

THE ORIGIN STORY

It was quiet. Time kept moving. Just a Tuesday morning where I looked at my calendar and realized it was completely full and not a single thing on it was mine.

THE REAL STORY

Here's what actually happened.

I was good at my job. Like, really good. Certified Project Manager running multi-million dollar deals in M&A, managing timelines, stakeholders, and outcomes that actually mattered. On paper, I was exactly where I was supposed to be.

At home, I was the one holding everything together for my kids, my family, the people around me. I was the planner. The fixer. The one who figured it out. Eldest daughter energy, all day, every day, whether I asked for it or not.

"I had systems for everything… except my own life."

I kept thinking someday I'd slow down enough to figure out what I actually wanted. Someday I'd start the thing I kept dreaming about. Someday I'd have a plan for myself, not just for everyone else.

And then it hit me: someday is not a day on the calendar.

I had been waiting for permission. Waiting for a sign. Waiting for the life that was already mine to feel like mine. The PM in me finally got fed up with that plan because it wasn't a plan at all.

So in 2020, in the middle of everything, I started building Afterglow Plans. Not when things slowed down. Not when the kids got older. Right then. In the margins. Between the board meetings and the bedtime routines and all the things that weren't going anywhere.

This place exists because I needed it and it didn't exist yet. And I have a feeling you might need it too.

The Unfiltered Version

Things You Didn't Ask But I'm Telling You Anyway

Because you should know who you're dealing with before you hand over your email address.

Non-negotiable before 9 am

Coffee. Not optional. Don't talk to me until cup one is done.

My actual superpower

Grocery run, vacation, world domination… I've got a plan for all of it.

My version of running late

4 minutes to leave. Shoes in the wrong spot. We're reorganizing. We'll get there.

Be careful what you wish for

Wanted Paris for years. Always someday. Then someday showed up and so did I.

Where I record the podcast Outside, walking, no studio. Just me and the neighbors' confusion.

The thing I say most

"Someday is not a day on the calendar." My kids can confirm.

"Someday is not a day on the calendar.

You've been planning for everyone else long

enough. Put yourself on the schedule."

That's what this whole thing is about. Every planner, every podcast episode, every newsletter, every session inside the Collective…. it all starts here.

THE PEOPLE HAVE SPOKEN

What the Afterglow Plans community is saying.

This is my fifth and sixth order of these planners. They have absolutely everything I want and need and very few planners do. If they ever stop making them I will be inconsolable.

Maria — Verified Etsy Buyer

I am a planner aficionado and have had countless planners through the years. This is the first time I have seen a planner that is structured in a synergistic manner. It provides a holistic view of your entire day. Thoughtfully designed it inspires you to glow up your life.

Mike — Verified Etsy Buyer

Beautiful. I love it. I would buy again it's worth the investment. I'm excited to start a new journey with it.

Verified Etsy Buyer

Here's how to start

Whether you're brand new here or you've been orbiting for a while… welcome. You're in the right place. Here's where to go next.